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July collections are here.

Grab them before they're gone. Only until 7/31.

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Welcome!

👯‍♀️ We started South Beach Shades because we love sunglasses, but are sick of wearing the same old thing.  🕵️‍♀️ We curate and stock limited runs (sometimes as few as 25 pairs!) of classic shades alongside the newest styles you won't spot on the street. 💰 All of our shades are budget-luxe - well-made, but reasonably priced, so you can change up your style every week.

We add new styles every month!

show us some love

My friends always ask where I got my sunglasses, they get jealous I always have cooler ones than them!

Alexandra Bess (Los Angeles, CA)

I was skeptical of the cost, but these glasses are an absolute steal. I got three more pairs. Do not miss out.

Will Houshka (Houston, TX)

I am blown away at the quality of my new sunglasses. Unreal. Recommending to everyone I know.

Toni LaVere (Augusta, ME)